Slim Jim Teams up with Basketball Star Chris Boucher

July 29, 2021 Conagra Brands Canada

Canadians can expect to see more of Chris Boucher, a well-known professional basketball player, as he becomes the newest ambassador to sign with Slim Jim®. The brand, celebrated for its Snap into a Slim Jim® slogan, initiated an opportunity to partner with this well-known Canadian athlete after discovering he was an enthusiast of the snack.