World Citrus Organization Debuts at Fruit Attraction 2019

October 23, 2019 Freshfel

The newly founded World Citrus Organisation (WCO) was officially launched at Fruit Attraction, Madrid. With this official presentation, citrus fruits are finally placed at the same level of coordination worldwide as other fruit categories, such as pears & apples, kiwis, avocado or red fruits, which already have their own global platforms.

Fyffes Launches Its New Exotics Range at Fruit Attraction

October 22, 2019 Fyffes

As part of its “Discover More” campaign, Fyffes is inviting retailers to take a fresh look at premium ranging opportunities. From banana to avocado, Fyffes is keen to work with retail partners to change the perspective on the commoditized tropical fresh produce sector by bringing a new energy to the category and adding clear value.