New Study Highlights Evolution in Avocado Seasonality

November 15, 2022 Hass Avocado Board

Avocados continue to grow in popularity and are purchased year-round in the United States. However, new data suggests seasonal influences impact retail sales of avocados, driven by supply chain dynamics and shopper purchase behaviors. These influences have steered the category into an evolution of seasonality over the past four years. 

USDA Announces Appointments to the Hass Avocado Board

November 2, 2022 USDA AMS

The U.S. Department of Agriculture today announced the appointment of seven members to the Hass Avocado Board. Appointed are two producer members, two producer alternates, one importer member and one importer alternate to fill three-year terms expiring on October 31, 2025, and one vacant importer alternate seat to fill the remainder of the term which expires on October 31, 2024.

Mission Produce Hosts 10th Golf Tournament Fundraiser

September 30, 2022 Mission Produce

Mission Produce, Inc. hosted its annual philanthropic golf tournament in support of The Mission Foundation, which gives 100% of event revenue back to charitable organizations. 

The Hass Avocado Board Announces Recipients of 20th Anniversary Award

September 23, 2022 About The Hass Avocado Board

Following an extensive call for nominations, the Hass Avocado Board (HAB) named the recipients of its 20th Anniversary Recognition awards at the September Board Meeting and commemorated their service with a presentation and award recognition ceremony. The accolades acknowledge individuals for their outstanding commitment and achievements in “Making it Happen” for HAB by establishing and building the organization over the past two decades.

Study Reveals Fastest Growing Retail Channels for Avocado Purchases

August 9, 2022 Hass Avocado Board

Developing a deeper understanding of fresh avocado shoppers purchase trends and behaviors helps marketers and retailers create strategies that grow sales of fresh Hass avocados. In the constantly evolving retail marketplace, market dynamics are influenced by shopper purchase behaviors and characteristics.