Study Reveals Fastest Growing Retail Channels for Avocado Purchases

August 9, 2022 Hass Avocado Board

Developing a deeper understanding of fresh avocado shoppers purchase trends and behaviors helps marketers and retailers create strategies that grow sales of fresh Hass avocados. In the constantly evolving retail marketplace, market dynamics are influenced by shopper purchase behaviors and characteristics.

First Quarter Holidays Reached Double-Digit Dollar Growth

July 13, 2022 The Hass Avocado Board

Sales of Hass avocados kicked off the new year with four-year record highs through first quarter key holidays including the Big Game, Valentine’s Day, and St. Patrick’s Day. The Hass Avocado Board’s (HAB) recently published retail recap indicated increased dollar sales during the key holidays that drove a combined 90.4 million units and $119 million in retail sales.

Westfalia Fruit Enters the Colombian Fruit Season

July 7, 2022 Westfalia Fruit Group

Westfalia Fruit Group, the market leader in growing, ripening, handling, and distributing quality avocados, announces the start of its Colombian Hass avocado season with supply available now through late spring of 2023.

The Hass Avocado Board Celebrates 20 Years of “Making it Happen”

June 3, 2022 Hass Avocado Board

This year marks the 20th anniversary of the Hass Avocado Board (HAB). Since 2002, HAB has helped drive business growth and demand for avocados across the nation through sustained marketing efforts, industry-leading nutrition research and education, and distribution of tools and data to the entire industry.

The Hass Avocado Board Continues Industry Webinar Series with Nutrition Spotlight

May 19, 2022 Hass Avocado Board

 The Hass Avocado Board (HAB) is hosting the next installment in its complimentary industry webinar series, on May 26, 2022, from 1:00 p.m.-1:30 p.m. PT. The webinar, “Leveraging the Avocado’s Nutrition Story to Drive Demand,” will educate attendees on highlighting the nutritional benefits of avocados to help drive demand using ready-to-use resources from HAB’s Avocado Nutrition Center and Love One Today®.