Incogmeato by MorningStar Farms Enlists Spokesanimals to Challenge People to Eat Plant-Based Ahead of Labor Day

August 31, 2020 Kellogg Company

Incogmeato is the latest challenger in the plant-based category here to show skeptics there is nothing to fear about plant-based… unless you’re afraid of big flavor. But while sixty percent of Americans want to eat more plant-based1 many are scared that it won’t taste as good as meat.

Incogmeato by Morningstar Farms Plant-Based Meats Add Sizzle to Summer

February 18, 2020 Kellogg Company

Plant-based eating just got meatier – and more fun. From the longtime category leader MorningStar Farms®, Incogmeato™ by MorningStar Farms® is a delicious new line of next-generation plant-based protein that looks, cooks and tastes just like meat.