Oscar Mayer Opens Applications to Get Behind the Wheel of an American Icon: The Wienermobile

January 15, 2024 Oscar Mayer

Oscar Mayer® announced the opening of Hotdogger applications, inviting fans to apply for a one-year, full-time, paid gig behind the wheel of the iconic Wienermobile. Open through January 31, the relished position offers fans the opportunity to become official spokespeople of the brand while living out its mission: sparking smiles.

Oscar Mayer Enters On-the-Go Refrigerated Breakfast Category with New Scramblers Innovation

September 6, 2023 Oscar Mayer

Oscar Mayer announces its first-ever on-the-go refrigerated breakfast offering: new Oscar Mayer Scramblers. The innovation comes after uncovering that only 23 percent of people are currently eating a full breakfast1 due to limited hearty options available.

Oscar Mayer Debuts the Hot Dog Straw, Paying Tribute to the Viral Video that Stunned the Nation

August 22, 2023 Oscar Mayer

Oscar Mayer is commemorating a key moment in hot dog history by showing fans they don’t have to take food rules so seriously—because nothing is as fun and enjoyable as a delicious hot dog.

The Oscar Mayer Wienermobile Gets a Beefy New Name for the First Time in Nearly 100 Years

Oscar Mayer ushers in a new era for its beloved Wienermobile, changing the vehicle’s name for the first time since it first hit the road in 1936. The newly coined “Frankmobile”pays homage to the brand’s 100% Beef Franks as it debuts a tasty new recipe with a more balanced flavor profile and iconic beefy taste that is more flavorful than ever – all while sparking miles of smiles and uniting fans around a love of meat.

Oscar Mayer Transforms the Iconic Wienermobile into a Wedding Chapel

April 11, 2023 The Kraft Heinz Company

Oscar Mayer, the brand known for uniting millions over a love of meat, announced the opportunity for soon-to-be-newlyweds to exchange vows in hot-dog bliss. Designed to subvert the seriousness of stressful wedding planning and highlight the joy weddings should bring, fans across the country can sign up to wed at the first-ever “Wienermobile of Love,” a limited-time chapel conveniently located in the elopement mecca of the country: Las Vegas, baby!