New Pork Promotion and Research Agency Will Help Canada’s Pork Producers Thrive

The Honourable Marie-Claude Bibeau, Minister of Agriculture and Agri-Food, today announced the creation of the Canadian Pork Promotion and Research Agency (PRA), while at the annual general meeting of Les Éleveurs de porcs du Québec. The PRA will support the competitiveness and sustainability of the pork sector by enabling the development and implementation of promotional and research activities.