Prepare for Valentine’s Day at SAF’s 1-Day Profit Blast in San Marcos

December 23, 2022 Society of American Florists

Industry professionals will have the opportunity to network and learn next month at The Society of American Florists 1-Day Profit Blast in San Marcos, Texas. The Jan. 14, 2023, event, sponsored by the Bill Doran Company, will feature three educational sessions focused on helping attendees ensure a profitable Valentine’s Day, and a supplier showcase where attendees can learn about fresh products, hard goods, and services from top suppliers.

SAF Offers Free Webinars to Help Industry Address Workplace Mental Health

November 15, 2022 Society of American Florists

In today’s workforce, 75% of employees are suffering from anxiety, affecting workplace performance and productivity. To help address this challenge, last month the Society of American Florists held a three-part webinar series in which Barry Gottlieb — a motivational coach, author, and floral industry veteran — focused on helping business owners and their teams improve their mental well-being. Because mental health is such an important topic, “Mental Well-Being: The Impact on Productivity, Retention and Profits,” is now available to watch on-demand for free, available to the entire industry.

Ryan Black and Jet Fresh Flowers win SAF 2022 Marketer of the Year Award

November 4, 2022 Jet Fresh Flowers

Each year the Society of American Florists (SAF) crowns a Marketer of the Year uncovering the most unique, innovative and successful marketing efforts that have shaped the flower industry. We’re so excited to share that this year, the title for SAF 2022 Marketer of the Year went to our talented Marketing and Media Director, Ryan Black on behalf of Jet Fresh Flowers.

Petal It Forward Spreads Instant Gratitude Nationwide

October 28, 2022 Society of American Florists

The Society of American Florists’ eighth annual Petal It Forward flower giveaway on Oct. 19 involved 579 participating businesses. Flower shops, wholesalers, growers, suppliers and other industry groups handed out bouquets in communities across 49 states and Washington D.C., as well as Canada, India and Colombia.

SAF Launches Free Webinar Series on Mental Well-Being

In response to industry feedback and a growing need for resources to help business owners and their teams improve well-being, SAF is launching a series webinars centered on Mental Well-Being: The Impact on Productivity, Retention and Profits. All webinars will be presented by SAF Orlando 2022 speaker, industry author and motivational coach Barry Gottlieb.