Produce

Pink mushroom tills fill shelves across the nation as retailers participate in the Mushroom Council’s in-store City of Hope Pink Campaign supporting breast cancer research and awareness to coincide with October’s National Breast Cancer Awareness Month. …

Avocados from Mexico is investing $2.5MM on general market and Hispanic TV and radio throughout the country during September and October.  Available year-round, fresh avocados from Mexico are the #1 avocado sold in the United States. This year, Mexico is expected to celebrate another record-breaking season by supplying over 850 million pounds of fresh avocados to help meet growing demand across the United States.  In fact, suppliers in North American growing regions with close proximity to US consumers will represent over 85% of the industry’s projected 1.6 billion pounds of avocado sales in the coming year. …

Produce Departments across the country will be a little rosier this fall when Klondike Brands rolls out its second year of support for the National Breast Cancer Foundation by turning packaging for Klondike Rose® and Klondike Goldust® fresh potatoes pink. …

United Fresh joined hundreds of agriculture industry allies today at a rally in Washington, DC to urge Congress to pass a new Farm Bill before the current law expires on September 30. Organized by the Farm Bill Now Coalition, the event featured remarks from Sen. Debbie Stabenow, D-Mich., chairwoman of the Agriculture, Nutrition and Forestry Committee; Sen. Jerry Moran, R-Kan. Rep. Collin Peterson, D-Minn., ranking member of the Committee on Agriculture; and Rep. Kristi Noem, R-S.D. on the importance of passing a Farm Bill. …

Fresh-cut produce innovator Ready Pac Foods, Inc. announced the availability of its Fresh Fruit Parfaits in local area supermarkets. The new parfaits feature five delicious varieties, all made with 100 percent fresh-cut fruit. …