MINNEAPOLIS — Busy home cooks and bakers looking for a wholesome start to the day now have a new way to delight their families by adding a sweet flavor to their favorite dishes. Land O’Lakes, a company known for its quality butter, is introducing new LAND O LAKES® Cinnamon Sugar Butter Spread – cinnamon and sugar blended into creamy, all-natural butter with no artificial ingredients.
Increasingly, spreadable butters are helping to increase sales in the butter category at the retail level. “We have seen growing popularity in the spreadable butter category, with an 11.3 percent increase in 2010,” said Angela Pengelly, Marketing Manager, Land O’Lakes. “The Cinnamon Sugar Butter is the first flavored butter developed to meet the needs of consumers looking for easily spreadable butter, which currently has a 10 percent household penetration in the United States.”
LAND O LAKES® Cinnamon Sugar Butter Spread is versatile as a topping and spread for a variety of foods, from breakfast pastries to toast and bagels. Adding a dollop of the sweet butter to top off French toast or warm oatmeal provides tasty breakfast options sure to delight kids. “We found that many moms are looking to add a special touch to everyday breakfast so their kids will eat and start the day right,” said Pengelly. “During busy mornings, the product saves a step in the kitchen for moms, because kids can easily spread the butter on their favorite morning toast, English muffins or other pastries.”
It’s also delicious throughout the day as an ingredient in simple savory dinners, side dishes, and sweet treats and desserts. Create a sweet twist to easy dinnertime favorites by adding the butter to traditional cooked carrots, grilled cheese or couscous recipes. Pengelly noted that during in-home product testing, moms said they were able to get their kids to eat healthier foods when they added just a touch of sweetness with the butter.
The new Cinnamon Sugar Butter Spread comes in a 6.5 oz. container and has a suggested retail price of $2.49. The product will be available this summer. Look for it in the refrigerated dairy case by LAND O LAKES® butter at supermarkets nationwide. For more information and recipes, visit landolakes.com or like Land O’Lakes on Facebook.
Source: LAND O LAKES