Washington, D.C. – David Michael’s Innovation Roadshow will make a special
appearance at the International Dairy Foods Association’s Ice Cream Technology
Conference, March 10-11, at the Renaissance Vinoy Resort & Golf Club in St.
Petersburg, Fla. Ice Cream Tech attendees will get a first-hand look at emerging
global flavors and trends for ice cream and novelties from the highly respected
innovator in flavor development for food products.
Family-owned and operated since 1896, David Michael & Co. has been a leader and
an innovator in the food flavor industry for more than 100 years. In addition to
complete product development assistance, David Michael offers a comprehensive
line of over 40,000 flavors, stabilizers and natural colors, which can be
custom-designed to meet the needs of virtually any food product.
David Michael’s Steve Rosskam, executive vice president of sales and marketing,
will present a collection of innovative frozen desserts showcased at past
Roadshows. This presentation will allow attendees to experience David Michael’s
technical creativity and new product and flavor innovation, while gaining
inspiration for future development. (Pictured above is Skip Rosskam, president
and chief operating officer for David Michael & Co., with IDFA Vice President
Cary Frye during the 2009 David Michael Innovation Roadshow.)
IDFA’s Ice Cream Technology Conference, an annual event for frozen dessert
professionals, is the only meeting that focuses specifically on frozen dessert
research, technology, new market trends, food safety, labeling and
opportunities. The conference features networking opportunities and product
tasting, including the Innovative Ice Cream Flavor Competition.
Visit www.idfa.org for a complete agenda and to register. The Web site includes
details for making air and hotel reservations at a discount. Contact Kellie
Bland, IDFA meetings registrar, at (202) 220-3532 (202) 220-3532 or
kbland@idfa.org.
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The International Dairy Foods Association (IDFA), Washington, D.C., represents
the nation’s dairy manufacturing and marketing industries and their suppliers,
with a membership of 550 companies representing a $110-billion a year industry.
IDFA is composed of three constituent organizations: the Milk Industry
Foundation (MIF), the National Cheese Institute (NCI) and the International Ice
Cream Association (IICA). IDFA’s 220 dairy processing members run more than 600
plant operations, and range from large multi-national organizations to
single-plant companies. Together they represent more than 85 percent of the
milk, cultured products, cheese and frozen desserts produced and marketed in the
United States.