NAIROBI, Kenya – An increase in direct flights between Kenya and most of the Western and Asian countries could largely increase Kenya’s flower exports.
Naivasha Horticultural Fair vice chairman Richard McGonnel says Kenya has an untapped market of 350 million people in the United States which is hampered by lack of direct flights.
“America is a huge developing market. The Chinese market is getting even bigger due development in the country, India the same; huge amounts of flowers. In short, there is a huge market out there, people who have not gotten into the habit of buying flowers,” said McGonnel.
McGonnel who is also a flower farmer says the current biggest challenge in the sector is the high operating cost, caused by rising fuel charges.
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