Sales of Nova Scotia-grown poinsettias will account for about six per cent of the seasonal shrub’s sales in this province this holiday season.
“It’s our favourite flower of the season, but we just don’t seem to be too fussy about where they’ve come from,” Peggy Godfrey, a partner at Atlantic Gardens & Greenery Florists, said Thursday of the popularity of imports of the euphorbiaceous shrub.
Godfrey said the greenhouse industry has tried different tactics to increase market share, but it struggles to maintain its small grip on a competitive market dominated by big-box stores and imports from Ontario and Quebec.
“There are a few stubborn growers in the province who continue to hang in there.”
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