SARATOGA SPRINGS — Garden centers, greenhouse operators and other growers are joining together to promote and market their nearly $400 million industry in New York.
Numerous business owners and state officials will take part Wednesday in a “Capital Region Horticulture Symposium: Exploring Opportunities for Ag Economic Development and Marketing” at Sunnyside Gardens on Route 9N.
Sunnyside owner Ned Chapman is president of the newly organized New York State Independent Flower Growers Marketing Council.
“We need to market the industry to government officials,” he said. “We have to convince them that we are a worthwhile industry. Hopefully, this will lead to state funding for marketing. That’s our goal.”
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