Winn-Dixie Is The One-Stop Shopping Solution This Mother's Day

JACKSONVILLE, Fla. — Winn-Dixie Stores, Inc., (NASDAQ: WINN) offers customers the convenience of shopping at one location for everything needed to celebrate Mother’s Day, having fun and saving money in the process. From noon to 5 p.m. on Saturday, May 7, kids can decorate a 12-inch cookie with a Mother’s Day message and get a Mylar Mother’s Day balloon for $9.99. The grocer also has a number of special gift bundles combining flowers, bakery items, chocolates and greeting cards.

“We are making it easy for our guests to find everything they need in one place and at a great value. From the floral to the food to the gifts and candy — we’ve got it all,” said Mary Kellmanson, group vice president of marketing for Winn-Dixie. “Winn-Dixie has florist-quality plants and seasonal flowers, chocolates, greeting cards and bakery items in special bundles priced starting at less than $10. Add in the savings with our Customer Reward Card and the time saved by shopping with us, and it means more money in your wallet and more time spent honoring mom.”

The grocer also continues to expand its fuelperks! Bonus Rewards program to include baby products, allowing shoppers to earn 10-cent-per-gallon discounts on fuel for every $25 spent on diapers, wipes, formula, baby food, accessories and baby health and beauty items.

Winn-Dixie offers spring savings to shoppers this week:

  • Potted tulips or hyacinths starting at $4.99;
  • Mother’s Day bouquets of fresh flowers starting at $7.99;
  • One dozen florist-grade roses starting at $15.99;
  • Bundle deals that include an 18-inch Mylar Mother’s Day balloon with a 12-inch message cookie from the bakery for $9.99, florist-grade 4-inch potted mini roses with 8-inch strawberry shortcake for $12.99, and a dozen florist-grade roses, Hallmark Mother’s Day card and 12-ounce box of Russell Stover chocolates for $19.99;
  • Double fuelperks! discounts on select gift cards, including iTunes, LL Bean, Applebee’s, Lowe’s and Old Navy;
  • Bonus fuelperks! discounts on all baby items for members of Winn-Dixie’s Baby Club. Enrollment is free for anyone expecting a baby or with a baby 2 years old or younger. Baby Club members earn a 10-cent-per-gallon discount for every $25 spent on baby products, and 25-cent-per-gallon discount for every $50 spent on diapers, wipes, food, formula, accessories, baby health and beauty items;
  • Savings on wines for Mother’s Day dinner — including Beringer Founder’s Estate chardonnay and Martini & Rossi asti spumante;
  • $5 savings with purchase of any two American Express gift cards.

About Winn-Dixie’s fuelperks! Program

The fuelperks! program at Winn-Dixie serves as a solution for many local motorists, as gas prices are expected to top $4 per gallon by Mother’s Day. The average price of gasoline is $3.98 per gallon, 99 cents more than a year ago and 24 cents higher than a month ago. The key to the fuel savings program is the popular Winn-Dixie Customer Reward Card (CRC), which includes a magnetic stripe on the back, similar to a debit or credit card. This new card is required in order to earn and redeem fuelperks! rewards.

For every $50 in qualified purchases using the new CRC at Winn-Dixie, a 5-cent-per-gallon discount on fuel is earned and redeemable on a single fill-up, up to 20 gallons, at any one of more than 400 participating Shell stations. Additionally, fuelperks! are stackable — the more shoppers spend, the more they earn. For example, if a customer spends $100, they will earn a 10-cent-per-gallon discount; if they spend $150, they earn a 15-cent-per-gallon discount, etc.

With a number of different Bonus fuelperks! Rewards items with NO LIMIT each week, shoppers can quickly increase their savings, earning 25- to 50-cent-per-gallon discounts or more by purchasing the featured items. Bonus items that are earned in varying ratios (earn 5 cents on purchase of two) will still require customers to purchase the two items to receive the discount. Customers may also continue to purchase multiple offers in a single transaction.

The fuelperks! program is available in the Jacksonville, Miami/Fort Lauderdale, Naples/Fort Myers, Panama City and West Palm Beach metro areas in Florida, southeast Georgia, and in New Orleans, Lafayette and Baton Rouge, La. For more information about fuelperks!, including answers regarding enrollment, redemption and expiration dates, please visit the fuelperks! website or Facebook page.

About Winn-Dixie

Winn-Dixie Stores, Inc., is one of the nation’s largest food retailers. Founded in 1925, the Company is headquartered in Jacksonville, Fla. The Company currently operates 484 retail grocery locations, including 379 in-store pharmacies, in Florida, Alabama, Louisiana, Georgia and Mississippi. For more information, please visit www.winn-dixie.com.

Source: Winn-Dixie