CASHMERE, Wash. — Crunch Pak®, the sliced apples specialist, is now offering its fresh sliced pears to retail customers.
Available in a 7-ounce package, the OPERA sweet sliced pears will be available to customers nationwide beginning in mid-September.
The company first introduced its fresh cut pear technology at United Fresh Produce Association where the product won the 2019 Innovation Award in the best fruit category.
Slicing pears was an original goal of Crunch Pak when the company started in 2000 but the technology didn’t exist to get the quality and consistency consumers wanted so the company kept working on research and development, said Megan Wade, product development and marketing manager.
“This was a team effort to develop and perfect the proprietary technology that allows us to slice pears and still keep the integrity of the product,” Wade said.
The company is using the tagline, “Perfectly Ripe, Delightfully Aromatic,” to communicate the essence of the sweet, sliced pears to shoppers.
For more information visit www.crunchpak.com.
About Crunch Pak®
Crunch Pak® is the industry leader in fresh sliced apples. Founded in 2000, Crunch Pak® is committed to providing the highest quality organic and conventional sliced apples in the market. Crunch Pak’s family of brands includes Crunch Pakwith Disney, Crunch Pakwith Nickelodeon, and Crunch Pak® Organics. The primary distribution is via retail channels; annually Crunch Pak creates more than 1 billion apple slices in Cashmere, Wash.