Tom Lange Renames Beach Street Sales, ‘Seven Seas Berry Sales’

Watsonville, CA – Tom Lange Company International, Inc. is proud to announce the renaming of their Watsonville sales office from Beach Street Sales to Seven Seas Berry Sales. “We are going to align this office not only with strawberry growers but also with the import arm of The Tom Lange International, Inc. d/b/a Seven Seas Fruit, to better take advantage of global berry production. The sales team in Watsonville is very enthusiastic about the changes and future sales opportunities” said Mike Smith Tom Lange Co. Executive Vice President.

Alan Tagami, VP Sales said “one of the things that we are most excited about is that we will again be working with Fritz Koontz and selling his Santa Cruz Berry Farm’s strawberries. We have had a long relationship with Fritz and are looking forward to a strong future together. Even with the amicable ending of our association with Beach Street Farms, Seven Seas Berry Sales is working with high quality growers throughout the state of California and will continue to offer year round strawberry volume to our customers.”

“We are talking to our customers and letting them know that our name has changed but the high quality service that they have come to expect from us hasn’t. ” said Tagami. “The Seven Seas Berry Sales team is looking forward to a successful 2011 strawberry season”.

Source: Tom Lange Company International, Inc.