Brand Names Fight To Stay In Stores

NEW YORK — Don’t be shocked if you can’t find your favorite salad dressing or mouthwash on your next trip to Wal-Mart.

Large retailers — including Wal-Mart (WMT, Fortune 500), the world’s biggest — are wrestling with having too many types of brand-name products. At the same time, shoppers are buying less and looking for bargains.

So unless a particular brand is a top seller in its category, it’s getting knocked off the shelf — and sometimes getting replaced by a cheaper store brand.

To read the rest of the story, please go to: CNN Money