BOSTON — BillAway, the company that turns a portion of everyday spending into a direct reduction of bills at the point of payment, today announced the launch of a new rewards program with Sunshine Food Stores. The new program enables Sunshine Food Stores’ customers to earn credits through their everyday shopping and then apply those credits directly to their grocery bill at the point of sale.
Sunshine Food Stores’ customers will earn credits by shopping at more than 25,000 BillAway participating retailers, both online and in store, using their registered credit and debit cards. Earned credits will automatically reduce their grocery bills at checkout in any Sunshine store location.
“BillAway has been working on a solution to preserve margins while offering substantial discounts and flexibility to grocery and convenience store chains for some time. I am very pleased to be launching our grocery solution with Sunshine,” said Paul Harkins, CEO of BillAway. “Reducing a grocery bill at the point of sale without impacting Sunshine’s margins is a win for Sunshine, its customers and BillAway. We are confident Sunshine customers will realize the benefit of the BillAway platform and enjoy significant savings on their grocery purchases.”
About BillAway
The BillAway platform is offered as an enterprise solution designed to convert a portion of consumers’ everyday spending into credits that can be applied toward monthly bills or donated to worthy causes. Customers earn credits by shopping at more than 25,000 physical and online stores using their registered credit, debit and store loyalty cards. Headquartered in Boston, BillAway powers loyalty programs for more than 100 companies along with the consumer facing website Lyfepoints. For more information, please visit www.BillAway.com.
About Sunshine Food Stores
Sunshine Foods is locally-owned and locally-involved! We believe in community involvement and supporting one another. We are your local community connection for high quality foods, friendly service and great prices. Our family-owned stores offer a convenient one-stop shop where you can find everything you need from the everyday essentials to specialty items from around the world. For more information, please visit: www.SunshineFoodStores.com.
Source: Sunshine Food Stores