Tanimura & Antle Connects With Chefs
Produce industry leader, Tanimura & Antle, has added videos and Quick Read Code (QRC) technology to their sales strategy in the food service market. Aiming to engage and inform food service partners and chefs, the company has launched this tool on cases of field packed Tanimura & Antle Artisan® Lettuce and Artisan® Romaine. Videos connected to the QR codes showcase a “behind the scenes” look at the innovative growing process, as well preparation tips specific to food service that demonstrate the value with each product. …