Gloucester, Mass. – With the kickoff of the New Year—and the beginning of many weight-loss resolutions—Gorton’s Seafood is announcing the “Grill Your Way to Gorgeous Giveaway.” From January 4 through February 9, 2012, entrants will have the opportunity to enter to win one of 1,000 first prizes of a coupon for a free Gorton’s Grilled product and a grand prize of a $1,000 wardrobe makeover.
“One of the best aspects about staying committed to a goal that involves healthier eating is seeing the results,” stated Zach Soolman, Gorton’s Director of Consumer Marketing. “With this Giveaway, we aim to make it easier for consumers to make smart choices that help them stick to their goals. Our grilled seafood is a smart choice because it is a great source of protein and weight-loss friendly, and also delivers on flavor, since it is flame-grilled and expertly seasoned. We are giving away free grilled product coupons, and one lucky winner will have the opportunity to truly celebrate their progress with the reward of a whole new wardrobe!”
One of the most common New Year’s resolutions is to lose weight or at least eat more healthfully. According to the MyPlate dietary guidelines, one great way to do that is to choose seafood twice a week as the main source of protein. Gorton’s offers a wide variety of delicious flame-grilled seafood options, a natural source of omega-3s, that are 80 to 130 calories per serving. In addition, Gorton’s Grilled Fish is now gluten free, making it a wonderful choice for those with Celiac disease or gluten intolerance. Choosing Gorton’s is a tasty and convenient slim-down solution, and there are many ways to substitute seafood in traditional dishes.
“Our grilled items not only offer consumers a convenient, tasty protein option, they’re also a smart choice,” stated Soolman. “We want to make it as easy as possible for consumers to make good choices and incorporate seafood where they might otherwise have chosen another protein source. The recipe section on our website includes hundreds of mouth-watering recipes that show just how easy—and tasty—it can be to put seafood on your plate twice a week.”
In addition to the extensive recipe section on gortons.com, the Gorton’s Goodness section of the website offers consumers more information about the health benefits of seafood, along with more tips for how to incorporate seafood into their diets on a regular basis.
To enter the Grill Your Way to Gorgeous Giveaway, please visit http://gortons.com/giveaway. Gorton's is also offering downloadable coupons at http://www.gortons.com and a free digital newsletter that provides monthly recipes and special offers. In addition, Gorton’s Seafood is on Facebook and Twitter where consumers may connect with the brand in social media and be the first to hear about news, contest announcements and special promotions.
About Gorton's Seafood
Founded in 1849, Gorton's is one of America's oldest continuously operating companies. Headquartered in Gloucester, Massachusetts, Gorton's continues to be the innovative leader in the seafood industry. Gorton's full line of frozen seafood products includes Breaded and Battered Fish Sticks and Fillets, Grilled Fillets, including Tilapia and Salmon, Premium Fillets, Grilled Shrimp, Flavored Fillets, Tenders, and Popcorn Shrimp. Gorton's products are available nationwide in better independent and chain grocery stores. Gorton's proudly stands behind its products with its "Trust the Fisherman Guarantee," which represents an unwavering commitment for over 160 years to providing the best-tasting, highest quality seafood meals. The Gorton's Fisherman, in his yellow slicker and rain hat, has become an icon symbolizing this commitment. For more information, please visit http://www.gortons.com or call 1-800-222-6846.
Source: Gorton's Seafood