The Cost of Lost Reputation: The Price of Our Loss in Afghanistan Reminds The Industry That Reputation is a Great Store of Value

Long term, there are big questions to assess regarding our engagement in Afghanistan. Most notably, how could a large army, trained and equipped by the United States over 20 years, simply disappear? There are experts trying to address this question. For our purposes, the subject raises the importance of honesty in assessing one’s own people, the team capabilities, and their motivation. One lesson is it is easy to fool oneself about weaknesses in one’s own organization.