Campaign

Tillamook Debuts “Extraordinary Dairy” Campaign Designed to Delight Dairy Lovers Everywhere

May 2, 2024 Tillamook County Creamery Association

The cross-category, omnichannel campaign leverages the well-known voice of actor and singer Josh Gad, known for his roles in the Disney films “Frozen” and “Beauty and the Beast,” and features a series of new TV, online video and audio spots and out-of-home creative. Calling specific attention to the wide range of extraordinary dairy products, the creative uses up-close action shots and bold, vivid imagery, inviting the world to experience the delight through the brands multi-category products, used every day and in many ways. …

Become a Baking Hero: International Baking Industry Exposition (IBIE) Calls for Photos

April 23, 2024 International Baking Industry Exposition (IBIE)

IBIE invites you to submit your photo to be considered for inclusion in the IBIE 2025 campaign concept. Whether you’re a Tortilla Master, a Taste Maker, or a Bread Boss. …

Avocados From Mexico Launches its Strongest Multichannel Shoppable Campaign and “House of Goodness” Digital Experience for the Big Game

January 12, 2022 Avocados From Mexico 

From the “House of Goodness” digital experience, to in-store QR codes that drive directly to the brand’s website and a new partnership with eCommerce Acceleration platform MikMak, AFM’s 2022 Big Game campaign will link brand awareness and sales like never before. …

California Avocado Commission Offers Summer Marketing Support

July 16, 2021 California Avocado Commission

Peak availability of California avocados continues in July, and the California Avocado Commission’s summer advertising and trade program is running at full steam. Support includes “The best avocados have California in them” advertising campaign, which increases brand linkage and awareness that the fruit is in season. Consumer public relations activities and customized trade promotions work hand-in-hand with the advertising messaging. …

Authentic and Dynamic New Campaign from DFC Helping to Build Consumer Trust

June 24, 2021 Dairy Farmers of Canada

Dairy Farmers of Canada (DFC) launched a dynamic new marketing campaign focusing on the rigorous standards behind our nation’s high-quality milk. Dairy Farming Forward – High Standards highlights the progressive practices Canadian farmers use to maintain animal welfare, food safety and sustainability, integral areas of this forward-facing industry. …