A Fun Twist on a Classic Tradition: Painting Easter Potatoes

March 26, 2024 Potatoes USA

Painting Easter potatoes is the perfect spring craft. Potatoes are an affordable pantry staple. Because they last a long time, potatoes are a perfect showcase for artistic creations. The potato is also a durable canvas for younger (and more mess-prone) artists.


March 25, 2024 Rio Roses / Equiflor

The global Easter market reached $110.2 billion in 2022, and nearly 70% of US consumers plan to celebrate Easter in 2024. That makes this holiday full of potential if you’re ready to hop into action with some creative marketing!

Wilton’s New and Returning Easter-Inspired Products Create Egg-Cellent Springtime Treats

February 28, 2024 Wilton Brands

Wilton, a global leader in baking and decorating, is introducing several new Easter-inspired designs to its spring product line. This season, Wilton spring sprinkles, treat bags, and baking cups will include iconic designs featuring a new array of colorful pastels, patterns, and icons such as bunnies and eggs that will help the entire family celebrate the season.

6 Proven Easter Marketing Strategies to Get Your Floral Business Hopping

March 29, 2023 Rio Roses / Equiflor

Easter is a major celebration in the United States — with some major spending. You can tap into this massive holiday with clever marketing of your floral offerings. We’ve gathered six proven strategies to help you do just that.

The Newest Easter Trend You Have to Try: Painting Potatoes

March 23, 2023 Potatoes USA

Families love their tried-and-true Easter traditions, but sometimes, you just need to scramble things up. This year, due in part to skyrocketing food prices, Potatoes USA reports that families are hopping on the newest trend and painting Easter potatoes.