Checkoff Shifts Schools Strategy to Meet New Demands

August 8, 2023 Dairy Management Inc.

The dairy checkoff marked its 13th year of impact through Fuel Up to Play 60 – a school wellness program in partnership with the NFL – while preparing an evolved strategy that will bring more partners together to support dairy’s role in youth wellness and improve education of the contributions of America’s dairy farmers.

Local Farmers Teach Kids About Dairy at Fuel Up to Play 60 Events

Dairy farmers from across the region teamed up with American Dairy Association North East to help build trust in dairy with hundreds of students at seven Fuel Up to Play 60 Touchdown events. Fuel Up to Play 60 is the nation’s largest in-school health and wellness program that was initiated with National Dairy Council and the National Football League.

Fuel Up to Play 60’s Hometown Grant Awarded to Garden Grove Unified School District

November 21, 2022 Dairy Council of California

The Los Angeles Chargers and Dairy Council of California continued their rich histories of supporting local communities on November 15th by presenting Garden Grove Unified School District with a $10,000 Fuel Up to Play 60 Hometown Grant.

Fuel Up to Play 60’s Hometown Grant Awarded to Berryessa Union School District

November 3, 2022 Dairy Council of California

The San Francisco 49ers and Dairy Council of California continued their rich histories of supporting local communities on October 27th by presenting Berryessa Union School District with a $10,000 Fuel Up to Play 60 Hometown Grant.

Dairy MAX Hosts National FARM Program Tour

August 22, 2022 Dairy MAX

With more consumers growing concerned about where their food comes from and its safety, the National Dairy FARM Program works to actively earn the trust of everyone who makes dairy a part of their diet. By setting high standards for animal care, workplace settings, and environmental and antibiotic stewardship, FARM helps ensure the entire industry’s success by demonstrating that U.S. dairy farmers are committed to producing the highest quality milk.