New Gerbera Varieties at Hoven & De Mooij

February 26, 2021 Schreurs

“As flower breeders, we are constantly seeking to create high-quality varieties, with the most unique shades, extravagant colors, and outstanding characteristics.”

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HilverdaFlorist and Takii Join Forces to Accelerate Pot Gerbera Breeding

January 20, 2021 HilverdaFlorist

HilverdaFlorist and Takii extend their existing relationship with a collaboration on pot gerbera breeding. By joining forces, the companies aim to meet customer demand in a rapidly changing pot gerbera market.  Takii successfully runs a

New HilverdaFlorist Cut Flower Introductions: Gerbera Specialties

November 9, 2020 HilverdaFlorist

This season we introduce 5 unique new varieties in our Specialty gerbera assortment. Three of these new varieties are in our Piccolini® Series. The Piccolini is the smallest Gerbera in our assortment, and was the first Micro Gerbera introduced

HilverdaFlorist’s New Cut Flower Introductions: Standard Gerbera

November 4, 2020 HilverdaFlorist

Big, colourful and impressive. Our assortment of Standard Gerberas consists of a wide range of cheerful and colourful varieties. As the specialist in breeding and propagation of Gerberas, we are offering a wide range of exciting novelties, proven performers and customer favorites this season. This season we introduce 13 new standard varieties.

HilverdaFlorist Shares Introductions for 2021

August 19, 2020 HilverdaFlorist

This year is unlike any other. Normally we would meet each other during the California Spring Trials and talk about the upcoming season. The whole industry is facing challenges and is working hard to deal with the consequences of the COVID-19 outbreak.