Field Roast Expands Distribution of Plant-Based Pepperoni and Dairy-Free Shredded Cheese with National Launch in Whole Foods Market Stores

October 18, 2021 Greenleaf Foods, SPC

Greenleaf Foods, SPC, owner of leading plant-based brands Lightlife® and Field Roast™, announced today that its Field Roast Plant-Based Pepperoni and Chao Creamery Creamy Original Shreds will be available nationally at Whole Foods Market stores beginning this month. Whole Foods Market will be the first national retailer to carry both products, making it easier for consumers to pick up everything they need for the perfect plant-based pizza night.

Greenleaf Foods Inks Deal with Whole Foods Market to Become Exclusive Plant-Based Chicken Provider for All North American Prepared Foods Departments

October 7, 2021 Greenleaf Foods, SPC

Greenleaf Foods, SPC, owner of Lightlife® and Field Roast™, is now the exclusive un-breaded, plant-based chicken provider for all Whole Foods Market prepared foods departments across North America.

Lightlife Debuts Breakthrough National Campaign, ‘Simple Ingredients for a Full Life’

September 28, 2021 Greenleaf Foods, SPC

Lightlife unveiled a new integrated marketing campaign that illustrates the company’s belief in simple, delicious, plant-based food. The 30-second spots, aptly named “Thrive” and “Inside,” will air across a variety of television, online video and social channels in North America, and feature the distinctive voice of award-winning actor Awkwafina. Set against breathtaking nature scenes, the films encapsulate Lightlife’s ethos in living well, eating clean, and keeping things simple.

Lightlife and Pizza Pizza Partner to Add Plant-Based Chicken to the Menu

August 26, 2021 Greenleaf Foods, SPC

Greenleaf Foods, SPC, owner of leading plant-based brands Lightlife® (“Lightlife”) and Field Roast™ (“Field Roast”) announced a partnership with Canadian pizza chain and quick-serve restaurant leader, Pizza Pizza. Available starting today, Pizza Pizza is expanding its plant-based menu offerings by adding plant-based chicken items for the first time, including a delicious Lightlife Plant-Based Chick’n Sandwich and Plant-Based Chick’n Bites.

Lightlife ‘Cracks the Code’ on Plant-Based Chicken, Introduces Two New Fresh Chicken Products

May 18, 2021 Greenleaf Foods

Lightlife®, owned by Greenleaf Foods, SPC, announced today two first-of-its-kind plant-based products: Plant-Based Chicken Tenders and Plant-Based Chicken Fillets. These items are the first fresh, breaded plant-based chicken products that are available in the market.