Five-Year Independent Evaluation Commissioned by Hass Avocado Board Finds Promotion Programs Increase Profits, Expand Demand

August 8, 2019 Hass Avocado Board

The five-year evaluation (2013-2017) also found that the promotion programs conducted by HAB and its member associations played a fundamental role in expanding demand for Hass avocados in the United States.

USDA Seeks Hass Avocado Board Nominees

April 11, 2019 Hass Avocado Board

The Hass Avocado Board (HAB), which seeks to be the catalyst for fresh Hass avocados as the number one consumed fruit in the U.S., today announced the schedule for its annual board elections for open domestic Hass avocado producer and Hass avocado importer member seats and their alternates.

Avocado Shoppers Show Unique Demographic Profile Across U.S.

March 15, 2019 Hass Avocado Board

A new study published by the Hass Avocado Board (HAB) – Avocado Shopper Insights: Regional Demographics and Purchase Trends – shows that avocado-purchasing households are a diverse group. While avocado-purchasing households are found in large numbers across all eight geographic regions, the demographic make-up of these households varies by region, as do their avocado purchasing habits.

Summer Holidays Spark Avocado Sales Boom

January 7, 2019 Hass Avocado Board

“Avocados are being added to traditional summer fare including burgers and salads,” explains Emiliano Escobedo, executive director of the Hass Avocado Board. “We’re also seeing avocados show up in fresh new ways, such as in refreshing ice pops. Shoppers look for unique and delicious healthy options for summer holidays and Hass avocados are a perfect addition.”