Impossible Foods Introduces Meatier Brand Identity, Transitions to Bold New Packaging Across its Award-Winning Portfolio of Meat From Plants

March 18, 2024 Impossible Foods

At Natural Products Expo West, Impossible Foods ushered in its boldest era yet with a new brand identity inspired by the craveability of meat. The California-based company is inviting meat-eating and flexitarian consumers to believe in a future of food that is better tasting, better for people and better for the planet.

Florida School District Introduces Impossible Burgers and Meat-Free Nuggets in Plant-Based Menu Update

February 12, 2024 Vegconomist

Manatee County School District in Florida has recently introduced plant-based lunch options in several of its schools. As reported by Your Observer, this initiative encompasses two high schools and three middle schools, where students now have access to plant-based items such as Impossible Burgers and plant-based chicken nuggets.

Impossible Foods Continues to Expand, Evolve and Invest in People and Capabilities, Names New Chief Financial Officer and Chief People Officer

January 29, 2024 Impossible Foods

Impossible Foods announced the appointment of two world-class executives to its leadership team to help the company expand and evolve in a pivotal year for the plant-based industry.

Impossible Foods’ Beef Lite1 Now Certified by American Heart Association Heart-Check Food Certification Program

November 13, 2023 Impossible Foods

Impossible Foods’ protein-packed Impossible™ Beef Lite received certification from the American Heart Association’s Heart-Check Food Certification Program. Following a rigorous review process, Beef Lite is now among a cohort of products that meet the American Heart Association’s robust, science-based nutrition criteria for heart-healthy2 foods.

Impossible Foods Expands Executive Bench with New Chief Science Officer and Chief Supply Chain Officer

June 27, 2023 Impossible Foods

Impossible Foods announced the addition of two seasoned executives to its leadership team to oversee several critical business functions.