KBP Brands Rolls Out SMS and Mobile Wallet Program in 847 KFC Restaurants with Vibes Partnership, Thanks to 30% MoM Subscriber Growth

April 11, 2023 KBP Brands

KFC franchisee KBP Brands, one of the largest and fastest-growing quick-service franchises in the country, has announced a significant expansion of its partnership with Vibes, the most trusted mobile engagement platform.

KBP Brands Marks Record Year of Philanthropy, Invests More Than $3M in Local Communities Across the Country

February 1, 2023 KBP Brands

KBP Brands—a leading national franchiser of KFC, Taco Bell and Arby’s across the country—raised and donated $3.1 million in 2022 to invest in its employees and in the communities the company serves nationwide. 

KBP Brands Selects Heather Stege to Run Arby’s Franchises in Step With Strategic Growth

April 20, 2022 KBP Brands

KBP Brands (KBP) has selected Heather Stege as Brand President for its Arby’s franchises. In her new role, Stege will oversee comprehensive operations, growth and development plans as KBP continues to expand its footprint across the country.