Sabra Launches Roasted Garlic & Spicy Harissa Mediterranean Garlic Dips

September 13, 2023 Sabra

Sabra®, maker of America’s most-loved hummus and plant-based dips and spreads, is giving dip lovers a chance to fall more deeply in love with the rich taste of the Mediterranean. Launching in two irresistible varieties — Roasted Garlic and Spicy Harissa — these smooth, creamy, and bold-flavored dips shine as sophisticated swaps for ‘same-old’ dips such as Ranch and French Onion.

Sabra Hummus is “The Snack Your Snacks Would Snack on if Snacks Could Snack on Snacks” in New Ad Campaign

May 12, 2023 Sabra

If your snack could ask for a snack, what would it want? Sabra’s new marketing campaign places Sabra Hummus in the snack time spotlight, romancing the creamy chickpea-based dip as the perfect match for every salty, crunchy, craveable snack you’ve got. A series of new spots employ a unique stop-motion animation and CGI-created expressions to playfully personify amorous snack staples like pretzels, chips, and carrots hitting on hummus, because “together, we make the perfect snack.”

Sabra Announces Fresh Collaboration with Fifth Season, Introducing More Convenient, Cravable & Sustainable Salad Kits

December 21, 2021 Sabra Dipping Company, LLC

Sabra, maker of America’s favorite hummus, and Fifth Season, a food system pioneer and robotic farming leader, are on a mission to rescue salad lovers from limp lettuce and sad salads with a more deliciously sustainable solution. The mission-aligned brands are introducing a fresh idea for the produce aisle: salad kits featuring sustainably farmed greens paired with creamy, plant-based hummus, guacamole and whole grains.

Sabra Names Joey Bergstein as President and CEO

June 29, 2021 Sabra

Bergstein, who most recently served as CEO of Seventh Generation, is a purpose-driven, innovative, sustainable growth leader charged with furthering the Sabra vision as a leading plant-based food brand. Sabra continues to expand its range of fresh Hummus, Guacamole and plant-based dips and spreads to satisfy the tastes of increasingly healthy and environmentally-conscious people.

Sabra Celebrates Fans With Freebies, Filters and Flavorful Fun For Hummus Day 2021

May 13, 2021 Sabra Dipping Company

Sabra®, America’s favorite hummus brand, is celebrating hummus lovers nationwide this week with inspiration, innovation and incentives across social channels, in store and at home.