Sunkist Research and Technical Services Launches Next Generation, Citrus Fruit Sorter That’s Powered by Google AI

The sorting and grading of citrus fruit just got a lot easier thanks to the fully-automated Sunsortai® machine, a next-generation sorter from Sunkist Research and Technical Services. The revolutionary new sorter uses Google AI technology to assess the inherent quality of each piece it processes, including any potential defects.

Sunkist Growers, Naturipe and Envy Apples Collaborates with WildBrain’s Strawberry Shortcake to Present a “Fruitastic” Produce Collaboration, Mother’s Day Promotion

April 26, 2022 Sunkist Growers

Top-selling fruit brands—Sunkist Growers, Naturipe Farms and T&G Global’s Envy™ Apples—launch new “Fruitastic” promotion for WildBrain’s new animated Strawberry Shortcake series Berry in the Big City, now available on YouTube and Netflix. According to a recent study, shoppers increased their basket spend by over 50 percent when strawberries and blood oranges were purchased on the same trip compared to the average strawberry trip. Total basket spend increases were also seen with apples and blood oranges trips. 

Rouses Markets/Sunkist Growers Achieves the GUINNESS WORLD RECORDS Title for Largest Display of Citrus Fruits

February 1, 2022 Sunkist Growers

Rouses Markets and Sunkist Growers have earned the official GUINNESS WORLD RECORDS title for the largest display of citrus fruits. Shipped directly from California’s citrus groves, the display features over 40,000 pounds of fresh Sunkist Navel, Blood and Cara Cara oranges, as well as Sunkist® California mandarins, lemons, grapefruit, and Minneola tangelos. 

Sunkist Growers and Tajín Seasonings Collaborate on Exciting Display at The Rose Parade Floatfest on January 1st and 2nd

December 27, 2021 Sunkist Growers Inc.

Sunkist Growers and Tajín Seasonings have created an innovative and exciting display for the Rose Parade® Floatfest in Pasadena, Calif., on January 1 and 2.  Sunkist Growers will showcase their citrus products as part of the flavorful collaboration, and Tajín Seasonings will highlight their array of dry and liquid seasonings.

Sunkist Growers to Share New Shopper Behavior Trends, Relevant Marketing Programs at PMA

October 13, 2020 Sunkist Growers

Sunkist Growers, the 128-year-old fresh citrus marketing cooperative, celebrates the return of citrus season with the classic and vitamin C-packed Navel orange, along with new shopper behavior trends and category management solutions to support retail partners in delivering the best offerings and highest quality fruit for consumers worldwide.