National Fisheries Institute Joins the National WIC Association 

February 14, 2024 National Fisheries Institute

The National Fisheries Institute announces it has joined the National WIC Association (NWA) as a Non-Profit Organization/Small Business Partner. The pairing is part of NFI’s efforts to advocate for and strengthen the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC.) 

International Fresh Produce Association Launches Dynamic Ad Campaign Defending the WIC Program

The International Fresh Produce Association launched its largest-ever ad campaign in support of the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) to coincide with today’s WIC National Day of Action. The WIC program, which provides supplemental benefits to mothers, infants, and children battling food insecurity, is at risk of funding being slashed as part of the arguments on federal spending.   

WIC-Eligible Families Guaranteed Elevated eCommerce Service

November 8, 2023 Upshop

Upshop, the leading provider of AI-driven retail software for store operations, is proud to announce the launch of the WIC Smart Substitution Workflow, a groundbreaking feature designed to enhance the online shopping experience for WIC-eligible families.

Proposed Updates to WIC Nutrition Program Include Greater Access to Seafood Public Comment Period Now Open

Published on November 17, 2022, the new rule is the first food package update of the United States Department of Agriculture’s (USDA) WIC program since 2009.  This science-based update adds seafood to more of the packages and strengthens the USDA’s efforts to align its nutrition programs with the latest U.S. dietary and health guidelines.

NMPF, IDFA Seek to Fix WIC Proposal that Would Decrease Access to Dairy’s Nutrients

Representing dairy farmers, cooperatives, and processors, the National Milk Producers Federation (NMPF) and the International Dairy Foods Association (IDFA) issued the following joint statement in response to USDA’s proposed changes to the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC).