Belshaw Adamatic Bakery Group Names New VP Of Retail Sales

The Belshaw Adamatic Bakery Group is pleased to announce the appointment of Richard Aversa to vice president of retail sales and national accounts.

Aversa comes to Belshaw from Varimixer (division of frymaster) where he was their director of sales and general manager for nine years. In March of 2009 he was appointed to the position of vice president of sales & marketing for Varimixer / Lincoln Smallwares. Prior to Varimixer, Aversa worked for 17 years as a national account manager for the Hobart Corporation.

With this and his prior work experience Aversa has a total of 36 years of experience in the food equipment industry.

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