New Videos Teach Operators How To Spot True Artisan Bread

Ralcorp Frozen Bakery Products is rolling out a new video series that demonstrates its Cottage Bakery brand True Artisan bread’s performance superiority in side-by-side comparisons to non-artisan breads. Four short, engaging videos highlight tests operators can conduct to determine if the bread they serve meets the standards of True Artisan bread.

In one video, the “Thumbs Down” test showcases the high-moisture content of True Artisan bread, which gives its interior a characteristic open inner crumb, springy texture and complex flavor. In another video, par-baked frozen True Artisan bread outperforms fresh bread by demonstrating an inhibited staling rate. All four videos can be viewed at www.cottagebakery.com

Cottage Bakery True Artisan bread is crafted using time-honored baking techniques that have been determined by the Culinary Institute of America to meet the definition of hand-crafted artisan bread:

  • Hearth oven baked on natural stone
  • Hand scored
  • Long fermentation time of 16 hours or more
  • All natural dough starter
  • No dough conditioners or preservatives

Cottage Bakery True Artisan bread helps operators differentiate their menu with upscale offerings that generate higher per-plate profit margins. Cottage Bakery bread comes par-baked and blast-frozen to deliver an exceptionally fresh meal experience. Bread varieties include: baguettes, parisiens, batards, boules, ciabatta, focaccia, dinner rolls and more. In addition to the True Artisan bread videos, operators can find sandwich recipes and get more information by visiting the brand’s website at www.cottagebakery.com.

About Ralcorp Frozen Bakery Products

Ralcorp Frozen Bakery Products Inc., a subsidiary of Ralcorp Holdings Inc., markets the Cottage BakeryTM brand and is an industry leader in par-baked and ready-to-eat baked goods for foodservice. Its family of frozen baked goods also includes soft and crusty breads, griddle products (pancakes, waffles and French toast), biscuits, muffins, cookies and frozen dough.

Source: Ralcorp Frozen Bakery Products