Why Walmart Wants to Sell its Own Line of Steaks

New York – Walmart wants to attract customers to its stores by offering high-quality steaks. It also wants to keep prices low.

So, for the first time, Walmart is working directly with cattle ranchers to create its own Angus beef supply chain.

The company announced in April that it will work with ranchers, a beef processor and a cattle-feeding company to supply steaks and roasts to 500 of its stores in the southeast. Walmart has not revealed a name for its new steak line, which will start hitting stores this fall.

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