Freshfel Europe Joins Forces With Food Chain Partners For Joint Declaration, 'Every Crumb Counts'

Representatives from across Europe's food supply chain1 have today announced the launch of a joint effort to tackle the major societal problem of food wastage via the publication of their Joint Declaration entitled, “Every Crumb Counts”.

Launched at an event in Brussels in the presence of distinguished speakers from the European Parliament, the European Commission, a number of NGOs and industry representatives, co-signatories of the Declaration aim not only to work towards preventing edible food waste but also to promote a life-cycle approach to reducing wastage and to proactively input into European, national and global solutions and initiatives in this area.

With the long-term sustainability of the food chain foremost in mind, and conscious of the global environmental impact of food disposal such as an increase in greenhouse gas emissions, co-signatories commit to contribute to the objective of reducing food wastage throughout the entire food supply chain, in line with the European Commissions goal of halving edible food waste by 2020, set out in the Europe 2020 Flagship Initiative „A resource-efficient Europe. Furthermore, the Joint Declaration explores how new markets and better food recovery can contribute to economic growth.

Lending his support to the initiative, Matthias Groote MEP, Chair of the European Parliaments Environment, Public Health and Food Safety Committee, said: "Food wastage does not only have a big impact on the global food situation, but also significant economic and ecologic consequences. I welcome the launch of the Joint Stakeholder Declaration which seeks to raise awareness of food waste and of solutions to tackle this issue, and of the presentation of the new online toolkit for manufacturers. Policymakers, companies and consumers all have to be part of the solution".

Speaking on the occasion of the launch, Philippe Binard, General Delegate of Freshfel Europe, emphasised the importance of the initiative:“Food wastage is a highly complex issue which requires the involvement of all partners in the supply chain in order to tackle it effectively and not just shift it further up or down in the chain. This has been the key driver for Freshfel’s participation in the Joint Declaration. There’s no silver bullet solution, but we hope the increased awareness and exchange of best practices within the fruit and vegetable category will help to reduce the level of wastage across the chain.”

Freshfel Europe is the European Fresh Produce Association, representing the interests of the fresh fruit and vegetables supply chain in Europe and beyond. Freshfel Europe currently has over 200 members, including both companies and associations. For more information, contact the association at info@freshfel.org or visit the association website www.freshfel.org.

Source: Freshfel Europe