PLMA Trade Show Has All The Proof You Need That Big Things are Happening With Store Brands

NEW YORK – Whether in stores or online, store brands are making things happen across every retail channel, and that is why virtually every major U.S. retailer will be coming to Chicago in November to source for their brands at PLMA’s 2019 Private Label Trade Show. As every retailer exploring the show floor can tell you, nothing captures the dynamic spirit of store brands better than PLMA’s annual event.

Store brands not only accounted for virtually half of all growth last year in brick-andmortar stores, where sales continue to climb at a rate that is four times that of national brands, but private label has emerged as the new challenger brand in e-commerce as well, according to a June 2019 report by Nielsen. 

Today’s retailers are especially interested in expanding their store brands in response to growing consumer trends. PLMA’s trade show will reflect consumers’ latest tastes, preferences and values by offering more fresh, natural and organic foods, as well as plant-based and “free-from” foods, sustainably sourced products and ingredients, international cuisines, wines & spirits, fair trade, kosher and halal to name a few. Fast growing nonfoods categories will include cookware and kitchenware, treatments and diagnostics for health and wellness, including a range of new CBD formulations entering the marketplace.

New exhibitors and new products year after year cross literally thousands of categories in food, beverages and snacks, health and beauty, OTC, household paper and cleaning products, housewares, general merchandise and more.

International products are also in the spotlight as PLMA hosts national pavilions from more than 25 countries, presenting exhibitors and products from Europe, South America, and Asia.

Overall, PLMA’s 2019 trade show will present more than 2,500 exhibit booths from the best store brands manufacturers of every size and description, while more than 5,000 visitors to the PLMA will include buyers and executives from U.S. supermarkets, mass merchandisers, drug chains, discount, club, convenience and dollar stores, in addition to online and specialty retailers, foodservice distributors and wholesalers.

For information on attending or exhibiting at PLMA’s Private Label Trade Show, contact PLMA (212) 972-3131, email, or visit