Are Consumers Still Satisfied With Steak?

October 25, 2022 Beef Checkoff

The National Cattlemen’s Beef Association (NCBA), on behalf of the Beef Checkoff, is continually monitoring and identifying the main drivers of beef demand. These five primary demand drivers are thought to be some of the most significant influencers of beef demand, and consist of eating experience, convenience/versatility, price, raised/grown, and nutrition.

Impact of Inflationary Trends on the Beef Industry

October 11, 2022 Beef Checkoff

Inflation, or the increase in prices consumers pay for goods and services, has been one of the most talked about topics of 2022. Most common consumer goods have experienced abnormal price increases to some degree. While the causes of inflation rates not seen since the 1980s have been debated far and wide, the results are indisputable: consumers have experienced a greater strain on their incomes and household budgets than they likely have in some time.

PA Beef Council Welcomes New Staff Member

September 19, 2022 PA Beef Council

The PA Beef Council (PBC) is pleased to welcome Hannah Zundel as the Director of Producer Education and Engagement to the PBC staff.

Beef. It’s What’s For Dinner. 300 Returns to Daytona International Speedway

September 2, 2022 Beef Checkoff

For the third year in a row Daytona International Speedway announced its partnership with Beef. It’s What’s For Dinner to sponsor the 42nd season-opening race for the NASCAR Xfinity Series – The Beef. It’s What’s For Dinner.® 300. The race is scheduled to kick off the season on Saturday, February 18 at Daytona International Speedway, the day before the 65th annual DAYTONA 500.

Beef Showcased During 50th Running of The Falmouth Road Race in Cape Cod

August 25, 2022 Beef Checkoff Program

The Northeast Beef Promotion Initiative (NEBPI), a subcontractor to the Beef Checkoff, ensured that beef’s taste, versatility, and nutrient profile was well-represented throughout the 50th running of the Asics Falmouth Road Race, thanks to a partnership between the national Beef Checkoff, the South Dakota Beef Industry Council and the Montana Beef Council.