The Beef Checkoff: Exports and Imports Help Bring Value to our Industry

Beef exports and imports are certainly a challenging topic to tackle for American cattle farmers and ranchers, but they are an integral part of our beef industry here in the United States.

Sustainability and Your Bottom Line: How Beef Plays a Role

January 22, 2020 Beef Checkoff

Restaurant foodservice operators know sustainability is more than just a buzz word… it impacts an operation’s bottom line and restaurants’ sustainability efforts factor into about half of diners’ decisions on where to dine.

Understanding How Millennials Define “High-Quality” Beef When Dining Out

October 14, 2019 BROOKE PATTON, Beef Checkoff

This group of consumers, in general, dine out more and are more likely to choose a dining location based on the overall experience it provides. Therefore, Millennials require a special focus when it comes to high-quality protein, like beef, and the dining experience.

Ribeye Cap Menu Inspiration

October 8, 2019 Beef Checkoff

The Ribeye Steak and Roast have long been staples on steakhouse and restaurant menus. But a chef favorite from the Ribeye is an exciting cut called the Ribeye Cap.

New Infographic Illustrates Beef’s MVP Status

September 23, 2019 Beef Checkoff

Plant-based proteins may be driving headlines, but beef is the most valuable protein when it comes to sales, sustenance and sustainability.