Multi-Platinum, GRAMMY Award Winning Artist Anton Zaslavski Invests In Food Tech Leader BetterBrand, Launches Limited Edition Collaboration Drop

December 14, 2023 BetterBrand

BetterBrand™ – the company leading innovation in the $12 trillion refined carb space – announces that Anton Zaslavski, DJ, record producer, composer, and songwriter publicly known as Zedd, has joined its growing list of notable investors. The investment comes shortly after the Company closed its Series A funding round at a pre-money valuation of $170 million, whereby founder Aimee Yang set a record for the highest Series A valuation posted by a female founder in venture history.

Food Tech Leader BetterBrand Announces International Expansion With Launch Into the UK

October 3, 2023 BetterBrand

BetterBrand™ – the food tech company leading innovation in the $12 trillion refined carb space, has announced its expansion to the UK after gaining significant traction in the US with its innovative product range.

BetterBrand Announces the Launch of “The Better Bun,”

June 29, 2023 BetterBrand

BetterBrand™, the company leading innovation in the $12 trillion refined carb space, unveils its second product category with the launch of The Better Bun. Using proprietary “grain-changing” technology, BetterBrand transforms the traditionally carb heavy bun into the net carb equivalent of two apple slices. The product also features 20g of plant based protein (the equivalent of 3 eggs), no added sugar, plus a non-GMO and keto-friendly nutrition label.

BetterBrand Draws Record $170M Valuation in Series A Round

June 27, 2023 BetterBrand

BetterBrand, the food tech company leading innovation in the $12 trillion refined carb space, announces the closing of $6 million in Series A funding, at a pre-money valuation of $170 million. Per Crunchbase, only 150 sole female founders have ever raised a Series A over $5 million from institutional investors, with Yang setting a historical record in valuation.

BetterBrand Debuts Two New Flavors of ‘The Better Bagel’ to Reinvent the Bread Aisle

June 14, 2023 BetterBrand

BetterBrand – the company leading innovation in the $12 trillion refined carb space – has unveiled two new flavors of its hero product, The Better Bagel: “The Pretzel” and “The Sesame.” Now available in select stores and online, the duo of chef-crafted flavors join The Better Bagel family alongside “The Classic,” “The Everything,” “The Cinnamon,” and “The Chocolate Chip.”