P&G Brand Manager Partners With Blue Oven Bakery To Launch Keto Bread Business

William Schumacher, who honed e-commerce expertise as a brand manager at Procter & Gamble Co., has partnered with Blue Oven Bakery to create a direct-to-consumer keto bread business.

Annual Survey of Nation’s Top Nutrition Experts Reveals Beets are Boss among RDs but for Consumers, Keto is King

January 22, 2019 Pollock Communications

“It’s not that “clean eating” has declined in popularity,” says Jenna A. Bell, PhD, RDN, SVP of Pollock Communications. “We are still seeing the consumer push for cleaner labels and the industry continues their work to deliver it. But what’s different here is that millennial consumers are going beyond eliminating a food group, like cutting gluten, to making more drastic changes that require real lifestyle adjustments.”