Society of American Florists’ Petal it Forward Gives Thousands a ‘Reason to Smile’

October 27, 2023 Society of American Florists

The Society of American Florists’ ninth annual Petal It Forward event on Oct. 18 drew in participants from 580 floral businesses in all 50 states (and seven countries) — all helping to spread the joy of flowers. 

Petal It Forward Spreads Instant Gratitude Nationwide

October 28, 2022 Society of American Florists

The Society of American Florists’ eighth annual Petal It Forward flower giveaway on Oct. 19 involved 579 participating businesses. Flower shops, wholesalers, growers, suppliers and other industry groups handed out bouquets in communities across 49 states and Washington D.C., as well as Canada, India and Colombia.

Florists Leverage Community Partners to Help With Petal It Forward

Across the country, florists who are gearing up to participate in the Society of American Florist’s Petal It Forward are reaching out to members of their communities to team up for the Oct. 19 flower giveaway. It’s an example of how the initiative not only showcases the power and joy of flowers, but also generates community goodwill and forges relationships with important members of the community.

Over 475 Floral Businesses from 45 States and Three Countries Participated in Petal It Forward 2021

October 22, 2021 Society of American Florists

For hundreds of floral industry members across the country — and consumers who happen to come into contact with them — October 20th was a day to experience the power of flowers and how good it feels to give and receive floral gifts.

Four Reasons to Petal it Forward on October 20, 2021

For the last six years, thousands of floral industry members in all 50 states have organized their teams on one day in October to take part in Petal It Forward, SAF’s goodwill flower-sharing initiative.