South Texas Onion Committee Talks Brand Strategy

The Texas International Produce Association (TIPA) is busy promoting Texas 1015 Sweet Onions (TX1015) thanks to a USDA-AMS Specialty Crop Block Grant administered by the Texas Department of Agriculture. The grant will fund another record-breaking marketing program this spring focusing on increasing brand awareness and sales of the TX1015 Sweet Onion, aimed at both retailers and consumers.

Viva Fresh Open to Honor Long-Time TIPA Employee Gracie Gonzalez

The 8th Annual Viva Fresh Open, presented by BEBO Distributing, Inc. and H-E-B tees off for another year on March 30th. This year’s tournament promises the top-notch experience Viva Fresh is known for: a stellar course, the same great networking and the ability to back a great cause by raising funds to support the Viva Fresh mission of increasing the awareness of the health benefits of fruits and vegetables produced in the Tex-Mex corridor.

Third Annual In Bloom Reception Challenge Accepted! And YTIPA Networking Event

The Texas International Produce Association In Bloom Women’s Committee proudly announces it is hosting Challenge Accepted! at Viva Fresh on Friday, March 31 from 3:15 to 5:15 pm. Sponsored by Pure Flavor, the session will feature four female produce professionals as panelists in this first-of-its-kind game show atmosphere.

TIPA Announces Career Networking Program “EDGE”

The Texas International Produce Association (TIPA) is expanding their career networking program, Encouraging Discovery & Growth in Education (EDGE).

Mark Your Calendars: Viva Fresh Registration Opens January 25th

The Texas International Produce Association(TIPA) is excited to announce that general registration for the 2023 Viva Fresh Expo will open on January 25, 2023. The highly anticipated event will return to the incredible Gaylord Texan Resort & Convention Center in Grapevine, Texas on March 30 – April 1, 2023.