'Ultra Fresh Sweet' Aims To Extend The Freshness Of Your Sweet Good Products

Caravan Ingredients introduces Ultra Fresh® Sweet, the affordable, high performing alternative to simple enzymes, gums, starches and sugars.

Ultra Fresh® Sweet creates from one day to 45 days or more of superior eating quality, with smooth, tender and resilient crumb texture in a variety of products including yeast-raised donuts, sheet cakes, cupcakes, pastries and muffins. This extended freshness capability allows for expanded retail distribution possibilities, fuller shelves for enhanced selling opportunities, reduced stales and increased sales resulting from an extended sales window.

For commercial manufacturers, the longer freshness cycle offers more dwell time in the warehouse as well as in transit. It also provides higher quality through freeze-and-thaw cycles.

Consumer research has shown that consumers would like their sweet good products to stay fresher for longer. In a proprietary study, Caravan Ingredients found that 90% of consumers look at expiration dates to determine freshness and 70% use appearance, taste and texture as freshness cues. Additionally, 65% of consumers would like six more days of freshness in commercial packaged products.  This number rises to 78% for in-store bakery products.

Available in the same Classic, Premium and Supreme product lines as the original Ultra Fresh®, Ultra Fresh® Sweet delivers the extended freshness and great taste that consumers desire.

For more information on Ultra Fresh® Sweet, please contact your local sales representative or call 800-669-4092.

Source: Caravan Ingredients