Heating Up Potato Sales With Millennial Shoppers
Roasting is one of most flavorful ways to cook potatoes, while also being one of the healthiest. And roasting has special appeal for Millennial shoppers, who are 30% more likely to prepare potatoes by roasting than the average U.S. consumer (U.S. Potato Board Attitudes & Usage Study 2014). So what other trend could make roasted potatoes even more appealing to this key shopper demographic? Adding bold, unique seasonings sourced from around the globe to create a healthy, delicious dish bursting with flavor! …