A passion for culinary innovation and disguising familiar flavors in dishes that are entirely new earned Executive Chef Mike Fischetti the 2023 Certified Angus Beef Chef of the Year award. …
Quality starts long before feedyard rations reach the bunk, and it weighs heavily on the bottom line. Brian Bertelsen, vice president of field operations for U.S. Premium Beef LLC (USPB), discussed marbling’s impact on grid marketing at the Certified Angus Beef (CAB) annual Feeding Quality Forum. …
It’s no secret that today’s consumer expects more than ever before. A panel of beef industry experts agreed: cattlemen are already doing plenty of things right. The challenge, they said, is connecting consumers with ranchers so they are both reassured. …
Many of the groups that visit Walter Angus include foodservice sales staff who merchandise CAB or chefs serving the brand at their restaurant. They’ve also hosted food bloggers, media, video and photo crews to capture their story to share in CAB training and promotional materials. …
Producing beef in the desert Southwest takes a certain resolve, faith that the rain will come and grit to do the hard things and smile through the work when it doesn’t. This is the grit engrained in Manny and Corina Encinias and their seven children operating Buffalo Creek Ranch. …
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