Superfresh Growers® second Washington State EverCrisp® apple crop is off to a great start. A rising star born in the Midwest, EverCrisp is now also enjoying a solid retail focus across the coastal and mountain west, south-central, and beyond. EverCrisp’s name comes from its unmatched ability to hold freshness and sweetness, a trait inherited from its parents, Honeycrisp and Fuji. Fans love its powerful crunch and sweet, juicy bite. …
CMI Orchards announced today that the company has advanced several positions within the company in preparing for a period of tremendous growth. …
Yes! Apples, a fresh, consumer-first apple brand, approaches marketing a bit differently than many in the produce business. …
With growing season accelerating, the Midwest Apple Improvement Association (MAIA) is strengthening the support it provides to its more than 1,000 members by adding two industry veterans to its team. …
When it comes to exciting new apples available this winter, the best was saved for last: EverCrisp® expands its availability this year as a late-season, sweet apple that packs a superior crunch. …
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