FleuroStar

Mandevilla Sundaville Double Blush Pink wins FleuroStar Award 2023-24

June 16, 2023 FleuroStar

Fleuroselect, the international organisation for the ornamental plants industry, is proud to announce that the FleuroStar Award 2023-24 has been awarded to Mandevilla Sundaville Double Blush Pink from MNP / Suntory. Klaas Droog, Sales & License Manager, Francesca Lanzillotta, Marketing & Communications Manager, Erwin Giezen, Head Communications, Marketing & Trade and colleagues accepted the prize from Fleuroselect President Karol Pawlak and Secretary General Ann Jennen. …

Six Stunning Candidates Competing for FleuroStar

May 31, 2023 Fleuroselect

Which entry will succeed Petunia Grandiflora Bee’s Knees from Florensis/Ball? This year, six companies – Brandkamp, Dümmen Orange, Florensis, MNP / Suntory, Prudac and Selecta One – have submitted their most impressive novelty to take part in Fleuroselect’s FleuroStar Contest. The variety with the highest visual impact at point of sale will be awarded the ‘Winner with the Wow Factor’ during the FleuroStar Award Ceremony on Thursday evening 15th June at the Breeders Avenue FlowerTrials location.  …

Petunia Grandiflora Bee’s Knees wins FleuroStar Award 2022-23

June 20, 2022 FleuroStar

Fleuroselect, the international organisation for the ornamental plants industry, is proud to announce that the FleuroStar Award 2022-23 has been awarded to Petunia grandiflora Bee’s Knees from Florensis. Hagen Kalläne, Retail and Marketing Manager and Marjolein Kuyucu-Lodder, International Product Marketeer, accepted the prize from Fleuroselect President Karol Pawlak and Secretary General Ann Jennen.
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Seven Stunning Candidates Competing for FleuroStar

June 6, 2022 Fleuroselect

Which entry will succeed Begonia I’CONIA Aroma Peach from Dümmen Orange? This year, seven companies – Beekenkamp, Brandkamp, Dümmen Orange, Florensis, Royal Van Zanten, Selecta one and Syngenta Flowers – have submitted their most impressive novelty to take part in Fleuroselect’s FleuroStar Contest. The variety with the highest visual impact at point of sale will be awarded the ‘Winner with the Wow Factor’ at the FleuroStar Award Ceremony on 16 June. …

Fleurostar Winner Begonia I’CONIA Aroma Peach Doubles Cutting Production

November 3, 2021 Fleuroselect

After winning FleuroStar last June, Begonia I’CONIA Aroma Peach is gearing up for the upcoming season. Breeder Dümmen Orange has doubled the sales forecast and upscaled the cutting production of the FleuroStar winner accordingly to meet the high industry demand. …