Rancher Refutes Impossible Burger Criticisms of Regenerative Grazing

Will Harris, a fourth-generation farmer-rancher in Bluffton, Georgia, called out Impossible Burger for claims the company made today that regenerative grazing is “not sustainable at scale,” and that grassfed beef “generates more GHGs than feedlot beef.”

Impossible Burger 2.0 Tastes like Beef. Really

January 8, 2019 Dara Kerr, CNET

Impossible Burger 2.0 is a tinkering of and improvement on the first version. If the current burger tastes like an OK Sizzler steak, then this new version is a well-massaged Kobe ribeye.

Impossible Burger Needs FDA Nod to Sell Uncooked in Stores

If Impossible Foods, maker of the plant-based Impossible Burger sold in restaurants nationwide, wants to sell its product uncooked directly to consumers, it will need to get pre-market approval to use its key ingredient.