USHBC Launches New Retail Shopper Activations to Boost Blueberry Sales 

The U.S. Highbush Blueberry Council (USHBC) has launched an innovative shopper marketing and consumer campaign to drive incremental sales increases and volume of fresh and frozen blueberries at retail. The latest consumer activation will launch this month, just in time for summer, with holiday themes like Mother’s Day and Memorial Day barbecues – all targeted at increasing the consumption of blueberries by occasional blueberry users and winning new consumers.

5 Key Online Strategies For Blooming Floral Sales

May 8, 2024 Rio Roses/Equiflor

Mother’s Day is one of the most important holidays of the year for florists, and online sales are a big part of it. We want to ensure you’re prepared for the online rush, so here are five key strategies to help you capitalize on this peak season.

Mother’s Day Spending Reaches New Heights

May 7, 2024 Rio Roses, Equiflor

Mother’s Day is always a massive floral holiday, and with consumer spending trends continuing to reach new heights, it’s also a massive opportunity to maximize your sales and profits. Here are the key Mother’s Day spending trends and tips to take full advantage of them.

6 In-Store Strategies for Flourishing Sales and Profits

May 2, 2024 Equiflor/Rio Roses

Mother’s Day is one of the busiest times for your flower shop. With the right in-store strategies, you can enhance customer satisfaction, boost sales, and navigate the Mother’s Day rush with ease. Here are five ways to make your in-store experience as vibrant as your blooms.

Edible Garden Begins Shipping ‘Garden Starters’ in Time for Spring Planting Season

May 1, 2024 Edible Garden

Edible Garden announced that shipping of Garden Starters, a featured display for the Company’s potted herbs and basil bowls that can be planted in a consumer’s home garden, has begun to retail locations across the Midwest, beginning with Meijer.