National Pork Board: Could Ground Pork Be the Key to Increased Meat Sales?

August 23, 2021 National Pork Board

Last month, the National Pork Board (NPB) re-set the meat case in 35 Hy-Vee stores across Iowa, Wisconsin, Minnesota and Nebraska to test if ground pork placement could increase overall meat department sales.

National Pork Board Launches Menú Urbano OUTDOORS to Kick Off this Summer’s Grilling Season

July 14, 2021 National Pork Board

The National Pork Board launched Menú Urbano OUTDOORS, a campaign that will take consumers on a culinary journey from coast to coast, to share the best grilling recipes that give flavor to our summer cookouts.

National Pork Board Identifies Favorite Dishes in Every State

July 8, 2021 National Pork Board

As pandemic-weary consumers begin to travel and look for new recipes during a summer that’s starting to feel more “normal,” The National Pork Board is encouraging Americans to let their taste buds explore the most popular pork dishes in every state. The Pork Board, and the 60,000 U.S. pig farmers it represents, has released the results of a new consumer survey showing the top pork dishes in each state.

NPB Brings Celebrity to Conversation About Real Pork

June 11, 2021 National Pork Board

National Pork Board (NPB) is partnering with award-winning actor Eric Stonestreet to dispel common misconceptions about pork production through a series of social media videos.

North American Meat Institute and National Pork Board Host Deli-cious TikTok Tournament

Before the buzzer sounds on this year’s National Deli Meat Month, The North American Meat Institute, a contractor to the Beef Checkoff, and The National Pork Board, administrator of the Pork Checkoff, will go into overtime celebration with the ultimate Deli Dinner Showdown.